Horatiu Sovaiala

Photographer & DoP | Based in Zurich | Website | Instagram


Horațiu studied Contemporary Photography and Video Art at the National University of Arts in Bucharest. His work is balanced between commercial and artistic projects and is rooted in his interest in people and their environments. He often draws inspiration from various archives of historical and contemporary imagery and using a suggestive visual grammar, intuitively creates images with a timeless quality. His images are sometimes imagined and carefully staged, and other times feel very real, factual, and experienced.

Horațiu communicates through colour and character building and takes a cinematic approach to his imagery. He is detail oriented and loves to create atmosphere with light, be it natural or artificial.

Close-up of a person with wet hair, wearing multiple ear cuffs and jewelry, gazing pensively to the side, with fingers near their lip.
Close-up of a person wearing white textured shoes with black details and white pants with laces.
Close-up of a person with dark hair, wearing a nose ring and gold earring, dressed in a white shirt and brown striped tie.
A person wearing a fashion ensemble featuring a white jacket and pants with colorful patches and lace details, viewed from the back in a neutral studio setting.
Two people posing in fashionable outfits outdoors; one in a plaid suit and tie, and another in a form-fitting dress with red tights, surrounded by geometric shadows and building structures.
Person in red sweater with long hair and large glasses, sitting in a vehicle.
Person crouching in front of a futuristic art installation with colorful neon lights and geometric shapes.
Close-up of a smooth, red, abstract shape with a glossy surface against a black background.
Woman wearing a red sweater and glasses leaning against a green vintage car.
Close-up of a fashion garment made from repurposed sneakers, featuring mixed colors and textures, including shoelaces and mesh material.
Two stylish men walking through a dimly lit corridor, one in a leather jacket and sunglasses, the other in a white shirt and tie carrying a briefcase.
Close-up of person with short brown hair, wearing a gold hair clip.
Muscular man in a red, white, and blue tank top flexing his arm outdoors.
Young man riding a white and brown dappled horse on a dirt road near water, with a tower in the background.
Person with vibrant purple and pink face paint, adorned with small gems on the eyebrows and lip, hands framing the face.
Smiling person with short natural hair wearing a beige shirt and earrings, facing the camera against a light background.
Close-up of a person with long dark hair looking upwards, wearing earrings
Two spotted horses with halters standing in a grassy field near water, against a clear blue sky.